March 2010
2 posts
The state of the internet →
Amazing figures. The video created by Jess3 agency based of the statistics given by Netcraft, Verisign, Webhosting.info, Internet World Stats, Net Applications, Radicati Group, McAfee,…
Republic of GSK - Kapd el őket! →
Hétvégén elbánt velem az influenza, mire a feleségem átküldte a linket és csak egy smiley-t tett mellé: www.kapdeloket.hu
Először lefagytam. Nem tudtam hirtelen eldönteni, hogy a…
February 2010
8 posts
A T-avasz slágere, avagy eszközök és büdzsé ész... →
Tipikus párhuzamos médiafogyasztó vagyok. A háttérben zümög és villog a tévé, előttem a computer, amin dolgozom, keresek, letöltök, olvasok, írok, telepítek, különféle variációkban. Úgy egy hete épp…
Sleepless at Playground - Case study video →
Playground stores is a specialist retailer of hiking and outdoor equipment, Akestam Holst created this campaign just before the Summer. The insight was based on a physical studied written by the…
RFSU: Miss Fiffi →
Interactive advertising campaign for RFSU intimate care products. Here you can read more about the campaign.
Coca-Cola: The Happiness Machine →
…another lesson about simplicity. The spot and the viral campaign designed by Definition 6.
Google goes social with Google Buzz →
Pernille Hegnsholt @ viralblog You have probably all heard by now about the latest attempt from Google to become more known in the social space. With the launch a few days ago, Google Buzz adds…
Puma: Hardcorus →
The Puma “Hardchorus” ad breaks at half-time in ITV1’s coverage of the Bolton v Spurs FA Cup match on Sunday… err… Valentine’s Day, in case you forgot. Go to the promo site to send it to your…
Frank Striefler: How to create advocacy and... →
What is brand advocacy, why is it relevant, what it takes, how to create conversations?
DAvid Armano: Less Networks. More Meaning. →
David Armano @ Logic+Emotion
Here’s what I observed this past week after scanning the reactions of people in my own networks in relation to Google Buzz. People in my own ecosystem…
November 2009
15 posts
Ikea for the win on Facebook →
Meghan Keane @ econsultancy Marketing on social media can be a lesson in frustration, since each social network has its own strengths and limitations. But really effective campaigns use those…
Bye bye Vatera Vera →
Eredmények, adatok itt, az update 3. alatt.
Sony's Fantasy Festival hooks 13,000 Last.fm users... →
Revolution, Clipotech, Digitalbuzz
Have you ever played Fantasy Football? Well this competition is similar, except this time you create your own ideal music festival…
South Park 13. évad - A kiráJ visszatér →
Cartman itt van újra és a szája ugyanolyan büdös, mint fél évvel ezelőtt, amikor is akár megbízóját eltitkolva mondott véleményt a megadott célszemélyről. A recept nem változott. A South Parkot a…
Legyél te az év navigációs hangja - Nokia+T-Mobile... →
Totálisan véletlenül botlottam bele a promóció weboldalába. Asszem ha az általam nagyrabecsült marketingvezér nem jelöl ismerősnek a Facebookon, nem is tudok róla. És pedig az nem jó jel, ha a…
Agency Primer - Facebook Connect →
What is Facebook Connect? A powerful set of APIs and other interfaces for developers that lets users bring their identity and connections everywhere.What is it good for? Facilitate social…
Supercool technology and visual overdose from... →
Amazing, amazing, amazing, amazing, amazing…
They ignore all the barriers of the web …or they know more about it then the rest of us.
They are not afraid to provoke us with a…
10 Facebook Advertising Tips For PPC Experts →
So, you’re an experienced paid search or organic SEM professional who wants to tap into the power of Facebook self-serve advertising to expand your reach. It’s a great idea to broaden your horizon…
20 Facts and 34 Examples About Social Media →
Reflections about social media universe.
Amazing website with supercool art direction -... →
65 Media designed a romantic-surrealist-montypythonist visual experience that spectacularly summarizes ‘the Jim Carrey brand’.
It’s worth to spend few minutes there.
How Social Media Is Changing Your Business →
The basics. Again, and again. Because there are still thousands of marketers who believe that Facebook is just an over-hyped underused loss-making falling star, Twitter is just a free sms for kids,…
A very good example: Hellman →
Hellman is a small agency from Iowa. I like their pure, simple and down to earth way of thinking and style. “These days, every ad agency does everything.
Every ad agency is integrated….
Digital Royalty - Measuring Social Media →
Digital Royalty develops Digital Integration and Social Media strategies for corporate brands, professional athletes, professional sports teams and leagues. Digital Royalty works with clients, such…
Measuring Social Media ROI - Meteor Solutions... →
How to track, measure, and calculate Social Media ROI. Includes case studies and simple models.
Vatera online kampány - az elvékonyodó betonoszlop... →
Avagy a második félidőben már nem hagyta ki a ziccert a Vatera, sőt… Nemrégiben ütöttem és dícsértem a Cluso Vatera kampányát, aztán jött egy Depo féle válaszocska, ami nem hogy ártott a…
October 2009
6 posts
Zoogami Beer - with supercool technology →
Zoogami releases a new beer and wants to position it as a modern product that follows the evolutions of the world in which we live. This is the Contemporary Beer project, born to explain, in…
...and another supercool technology - Motion... →
Yeah, you probably know hundreds of portrait-editor apps but this one creates living and movable head from an uploaded 2D photo. The eyes are even blinking!
What a delicious creative…
David Armano - The Value of Visual Thinking in... →
Presentation given at Blogworld 2009
Depo Berci vs. Vatera Vera - A hatványozó... →
Hát ennyi, kérem tisztelettel. Jó és karakteres kreatívra könnyű válaszolni. A Depo megtette. Pont annyit raktak bele a videoba, amennyit kellett, hogy se erőltetett ne legyen, se szájbarágó, se…
A ló túloldalán, but I like it - Reklámszemét, és... →
Amikor elolvastam a Burger Ernő postot, három dolog jutott eszembe:
VÉGRE! Végre egy hang, ami képes ellensúlyozni az egymás fenekét vigyorogva és összekacsintva paskoló, belterjes magyar…
Brand Trust: The six drivers of trust →
Another interesting presentation from Nick Black, vice president of strategic insight at Concerto Marketing. Findings from a recent North American study on brand trust. We’ve uncovered six…